Optimising e-commerce delivery in Morocco: COD, returns and lead times

Cash on delivery, a Moroccan specificity

In Morocco, most online orders are paid on delivery. This requires a robust logistics service: secure collection, reconciliation of amounts and rigorous returns management.

Reducing returns and refused parcels

Returns are expensive. Confirm orders by phone or SMS, inform the customer of the delivery date and offer precise time slots. A good partner can handle this confirmation itself.

Short lead times in Casablanca

Delivering in under 24 hours in Casablanca, and even same-day, clearly improves the delivery rate and satisfaction. Being close to an urban warehouse allows faster preparation and shipping.

By combining order confirmation, urban warehousing and a reliable delivery partner, you increase your delivery rate and your margin.